Have fun with wee ones during this festive season
Play Talk Read campaign promotes ‘good old fashioned fun’ over the festive season.
New Minister for Children & Young People encourages parents to make the most of simple activities.
This festive season, the Scottish Government’s Play Talk Read campaign is encouraging mums and dads to have some ‘good old fashioned fun’ with their little one’s by revisiting games and past-times from their own childhood.
Newly appointed Minister for Children & Young People, Aileen Campbell is reminding parents that despite the wish list of dream toys on the Christmas list this year, it doesn’t have to be about expensive gifts or costly days out – it’s simple time and attention that really counts.
The Play Talk Read campaign champions positive interaction with under threes from day one through simple inexpensive activities – playing, talking and reading. It provides parents with the tools to stimulate their little ones and put in place the building blocks for future use by equipping them with the confidence and knowledge to engage in meaningful play.
Research underpinning the campaign shows that brain development is most rapid from 0-3 and that investing in quality time doing simple activities during this period will have positive repercussions for their long-term development. Imaginative play is therefore a vital source of physical, emotional and intellectual stimulus for them.
Aileen Campbell, Minister for Children and Young People said: “Christmas time can leave parents feeling worried they have to splash out on lots of expensive toys. It’s important for mums and dads to know it’s the simple things that have a big impact such as playing with their kids more, or just spending time talking or reading with them. All of which costs nothing and can bring huge benefits for family life and a child’s positive development.
“The holiday season is a great opportunity to have some fun together as a family and revisit some of the old classic games from our own childhood such as hopscotch, skipping or head shoulders knees and toes. Overall, its quality time and attention that makes all the difference – simply playing, talking and reading with little ones and having good old fashion fun.”
For further information, please see: www.playtalkread.org












